We know that frequent changes in acquisition costs and competitive prescription pricing make it hard to maintain profitable margins and attract cash-paying customers. Setting the right U&C price is a balancing act – you want an optimized price for billing insurance, but you also need to stay competitive in the growing cash-based market.
With OmniSYS, you don’t have to choose between competitive pricing and profitable pricing. By leveraging market intelligence and proven, proprietary analytics, OmniSYS automatically sets and constantly adjusts your usual and customary (U&C) pricing to ensure your prices stay competitive for cash-paying customers while also maintaining profitable margins for your pharmacy.